Zest (akara)
Zest bu aha ncha na Ihe eji asa ahu Nke ndi America nwe. Obu ndi High Ridge brand Nke united States, Canada na Puerto Rico na Unilever nwee. O bu Procter na Gamble bidoro ya n'afo 1955. Ihe eji mara ha bu "For the first time in your life, feel really clean". [1]".
| |
| Ụdị ngwaahịa | Mkpụrụ ndụ ncha, ịsa ahụ |
|---|---|
| Onye nwe ya | High Ridge Brands Company (United States, Canada, Puerto Rico) Unilever (ma e wezụga United States, Canada), Puerto Rico (ma e wezụga United States, Canada, Puerto Rico) |
| Mba | U.S. |
| E webatara ya | 1955 |
| Ahịa | U.S. |
| Ndị nwe ya n'oge gara aga | Procter & Gamble |
| Akụkọ | "Ọ dị ọcha nke ukwuu!" |
| Ebe nrụọrụ weebụ | www.zest.com |
Akụkọ ihe mere eme dezie
Ọ bụ Procter & Gamble webatara Zest na 1955 [1] ma malite ya na mba ahụ na 1957. [2] E debere Zest na mbụ dị ka ihe na-eme ka ihe na'isi sie ike nke gụnyere ncha na ihe ndị na-asacha. Ihe nhicha ahụ na-egbochi itinye ncha ncha n'ihu mmiri siri ike. Marble n'ọdịdị, Zest na mbụ bịara n'ụdị abụọ: Aqua na odo, citrus na-esi ísì ụtọ. Ka ọ na-erule n'etiti afọ 1960, mmanya ahụ enweghịzi ọdịdị marble.
[3]'afọ 2011, Procter & Gamble rere ikike North American na Caribbean nke Zest na Brynwood Partners VI LP, ụlọ ọrụ dị na Stamford, Connecticut, site na enyemaka ya, High Ridge Brands Company. Onye nnọchi anya ụlọ ọrụ sitere [4] P&G zara ihe mere ụlọ ọrụ ahụ ji kpebie ire Zest: "Anyị na-enyocha ụdị niile dị na pọtụfoliyo ahụ megide usoro ha na uru ha na ebumnuche ụwa anyị dị ogologo. N'okwu a, anyị chere na Zest, ya na nnukwu ikpe ziri ezi na 'dị ọcha'... na isi na-esote na US na Canada, bụ uru ka mma maka ụlọ ọrụ ga-eweta uche dị ukwuu na ya. "
[5]'afọ 2015, Unilever nwetara ikike nke akara Zest na mpụga North America na Caribbean site na Procter & Gamble.
Ihe odide dezie
- ↑ 1.0 1.1 Davis, Dyer (May 1, 2004). Rising Tide: Lessons from 165 Years of Brand Building at Procter and Gamble. Harvard Business Press, 426. ISBN 9781591391470. Retrieved on 2013-05-07. Davis, Dyer; et al. (May 1, 2004). Rising Tide: Lessons from 165 Years of Brand Building at Procter and Gamble. Harvard Business Press. p. 426. ISBN 9781591391470. Retrieved 2013-05-07. Kpọpụta njehie: Invalid
<ref>tag; name ":0" defined multiple times with different content - ↑ P&G unloads Camay and Zest soap brands. Cincinnati Business Courier (December 22, 2014). Retrieved on November 11, 2021.
- ↑ Alexander (January 4, 2011). High Ridge Brands snaps up Zest from P&G. Drug Store News. Retrieved on June 29, 2020.
- ↑ Wong. Why Americans Will Soon Be Singing "Zestfully Clean" -- Again (en). Forbes. Retrieved on 2020-10-06.
- ↑ Unilever to acquire Camay and Zest brands. Unilever North America (December 12, 2014). Retrieved on June 29, 2020.