Nri (nri)
Coast bu aha ahia ncha ndi America Nke ndi High Ridge brands company nwe. O bu Procter & Gamble weputara ya n'afo 1976. Ihe azumahia ha bu "The Eye Opener!" Nke bu ncha nkota na mbu, ulo oru a bidoro imeputa ihe eji asa ahu n'afo 2003. [1]
N'afọ 2000, Procter & Gamble rere akara Coast na The Dial Corporation, ụlọ ọrụ dị na Arizona nke ghọrọ onye enyemaka nke Henkel n'afọ 2004. [2]
[3]'afọ 2012, Henkel rere akara Coast na Brynwood Partners VI LP, ụlọ ọrụ Stamford, Connecticut, site na enyemaka ya, High Ridge Brands Company (HRB), nke nwere ọtụtụ ngwaahịa nlekọta onwe onye, gụnyere Zest, Alberto VO5, na Rave. mechara ree HRB na Clayton, Dubilier & Rice ma bụrụzi akụkụ nke Tengram Capital Partners.
Ahịa
dezie[4] a na-elekwasị anya maka ncha Coast abụwo ụmụ nwoke mgbe niile. [4]'afọ 2006, ụlọ ọrụ ahụ meriri "Top 100 Rebrand award" maka mmezigharị nkwakọ ngwaahịa nke a na-ekwu na ọ bụ okpukpu abụọ nke ngwaahịa ịsa ahụ na ịnọgide na-enwe ọnụnọ ahịa nke na-ebelata maka ncha mmanya. Iji mata ncheta afọ [5] nke ncha Coast, a na-ere ya na nkwakọba "throwback" nke dị mkpirikpi site na ngwụcha afọ 1970, na gallery n'ịntanetị gosipụtara ọtụtụ iri afọ nke mgbasa ozi maka ngwaahịa ahụ.
Ụlọ ọrụ ahụ akwadowo ụgbọ ala [6] Indianapolis 500 na usoro ihe omume Indy Racing League.
Ihe odide
dezie- ↑ History. Coast Soap website. Retrieved on 16 August 2013.
- ↑ Company Briefs, New York Times, April 26, 2000
- ↑ "Brynwood adds Coast soaps, Soft & Dri deodorant, to portfolio", Connecticut Post, April 20, 2012
- ↑ 4.0 4.1 Rebrand.com: Top 100 awards 2006. Archived from the original on 2013-12-16. Retrieved on 2012-04-26.
- ↑ "MetLife's Cartoon Ads Are The Latest In Nostalgia Marketing", Hartford Courant, February 7, 2012
- ↑ "Coast Soap to sponsor Dreyer & Reinbold racing in Indy Racing", RacingWest, May 24, 2001. Retrieved on 16 August 2013.